Saturday, May 4 2019

8:15 - 8:45am:

Welcome and Conference Orientation

9:00 – 10:00am:

Secrets of a Successful Backlist Learn from authors who make over half of their annual income off of their backlist. What works, what doesn't, and how much you should be investing in those old books. Speakers: Susan Stoker and Aly Martinez

Why aren't my Facebook Ads working? Learn why some ads flop, tweaks you can make to improve your existing ads, and the common problems that lead to high cost-per-clicks and poor conversion. Speaker: Michael Cooper

10:15 - 11:15am:

What will Make or Break Your Book Launch Two top publicists discuss the hottest trends in social media and promotions, killer marketing strategies and why some books take off and other books flop. Speakers: Danielle Sanchez and Kiki Chatfield

Outlining for Pantsers Learn different outlining techniques and how to keep your motivation and creative juices flowing while writing faster, smarter and more coherently. Speakers: K.A. Linde and Alessandra Torre

11:00 - 12:45 p.m.:

Amazon/KDP Office Hours - Amazon will have a team in Dallas at Inkers Con and open office hours to meet with you! This is a very unique opportunity to share concerns, ask questions, and make a connection with someone at Amazon.

11:30 - 12:30pm:

Five Ways to Improve Your Story What makes one story stand out from another? How do you keep readers glued to the pages and raving over your plot? This workshop will share five ways to amp up your novel and keep your readers begging for more. Speaker: Jennifer Probst

12:00 - 1:00pm: Buffet lunch for attendees and speakers

12:45pm - 1:45pm:

The Keys to Amazon Sales There are secrets to Amazon’s powerful book engine—find out how to give your book its best chance of success among your millions of competitors. Learn about algorithms, rank, bestseller lists, and using Amazon Ads properly, to achieve maximum visibility. Speaker: Mignon Mykel

2:00pm - 3:00pm

Bare Bones Authoring Learn the most important things to focus on and how to cut your workload in half. Speakers: Meredith Wild, K.A. Linde and Nana Malone

Stealing from Hollywood Gain a deeper understanding of your characters using method acting. Learn how to write characters your readers want to know, love, and root for! Speaker: Gina Ardito

3:15 - 4:15pm

Editing Yourself The 5 most common plot fails and grammatical errors that self-published authors make. Speaker: Ellie McLove, My Brother’s Editor

Kindle Unlimited Marketing Strategies How and why you should market your KU books in a different manner versus a traditional, widely distributed novel. Speakers: Aly Martinez, Meghan Quinn, and Alessandra Torre

4:30 - 5:30pm

Consistent Characters Learn about the Enneagram, a personality typing system, and how it will help you create consistent, three dimensional characters that are a breeze to write and who create their own plots. Speaker: Karla Sorensen

Secrets of Digital Marketing Learn about geofencing, retargeting, and native ads - all hidden avenues that could lead to amazing results! Speaker: EJ Whitmer

Sunday, May 5, 2019

9:00 – 10:00am:

Double Your Pub Rate (and your Money) Get a behind-the-scenes look at processes, time hacks, and writing systems from bestsellers who consistently publish more than five books per year. Speakers: Meghan Quinn, Helen Hardt

Advanced Ad Strategies for Authors Advance strategies and multiple source plans for seasoned advertisers. Speaker: Michael Cooper

10:15 - 11:15am:

Nailing Your Next Launch This step-by-step workshop includes worksheets and to-do lists that will help you master your next release. Speaker: Kiki Chatfield

Law for Authors Contracts every author should use, whether your copyright is worth the time, and what you can, and can’t, put inside your book. Speaker: Mike Farris

11:30 - 12:30pm:

Advanced Amazon AMS Ads Troubleshooting, Keyword Insight, and Optimization. Speaker: Mignon Mykel

12:00 - 1:00pm: Buffet lunch for attendees and speakers

12:45pm - 1:45pm:

Audiobook Intro and Marketing Discover recent growth in the audiobook industry and how to publish your very own audiobook, as well as unique marketing strategies that can boost your audio income. Speaker: Amy Daws

2:00pm - 3:00pm

Widening Your Sales Strategies to build your following on iBooks, Nook, Kobo and GooglePlay. Speaker: Susan Stoker, Nana Malone

Creating your Business Plan In one hour, you’ll leave with a written plan in hand and clear goals and action steps for your business. Speaker: Terezia Barna

3:15 - 4:15pm

Blurb Workshop Learn best practices for a successful blurb and watch as attendee-submitted blurbs are rewritten live! Speaker: Kayti McGee

Everything you don’t know about Goodreads Leave this workshop with a step-by-step guide to your next release on Goodreads. Learn do’s and don’ts, secret free ways to promote, and how to get your book into top reviewers’ hands. Speaker: Alessandra Torre

4:30 - 5:30pm

Using Humor in Your Story This workshop focuses on the specific techniques involved in structuring jokes as narrative arcs of their own. Watch as a sample plot is solidified with examples, and learn how comedic outlines should be approached differently than a straight contemporary outline. Speaker: Kayti McGee

Newsletter Success Learn the keys to a successful newsletter and what you can do to immediately increase signups, open rates and purchase conversions. Speaker: Terezia Barna

As part of your registration, Inkers Con Live Attendees will also receive a ticket to Inkers Con Digital - and have one year’s access to all recordings, downloads, and content from the conference!

Hotel rates are not included in your registration rates. If you have any questions, please reach out to info@inkerscon.com.

*Agenda is subject to small changes, due to scheduling.

 
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